Every piece begins with Ida — a curious hedgehog who carries around an inkpot and whose hand-painted creations come to life and save the day. She is the heart of our stationery, art prints, and ceramics, and the reason why a portion of every sale or commission goes directly to animal welfare organisations, from hedgehog rescue centres in the UK to elephant sanctuaries in Thailand.

Ida & Ink was born from a simple belief: that the things we surround ourselves with should mean something and have a positive impact on others. Each piece is made by hand, arrives with a story attached, and is designed to remind you that the world is still full of magic and it is our responsibility to preserve that.

We are glad you found us!

We are just starting our journey, but have a look around, and if you want to know what Ida has been up to lately, her observations are waiting for you in Nina's Notebook.